EPISODE SUMMARY

If you have a business or even a business idea, you need a website. It's as simple as that. Whether you’re just brainstorming your next venture, indulging in a hobby that could turn into something bigger, or simply have a topic you can't stop talking about, having a website is essential. In this blog episode, you’ll learn why having a website is crucial and how you can create one easily, even if you have limited time.

Why You Need a Website

Social media is great for quick interactions, building communities, and staying connected. Think of it like a fun house party. But just like a party isn't your home, social media isn’t your business's sanctuary. Your home—where you relax, recharge, and can be yourself—is akin to having your business website. A website does much more than serve as a digital business card. It allows you to showcase your personality, expertise, and experience. It helps you build trust, share valuable content, and make a lasting impression on your audience.

Starting Small, Dreaming Big

You might think building a website is a massive undertaking, but it doesn’t have to be. The key is to start small. Focus on the basics: who you are, what you do, and how people can reach you. Creating a single landing page that answers these three points is all you need to begin. Over time, you can add more features, but for now, simplicity is your ally. Write in a conversational tone, as if you’re chatting with a friend. Be authentic, clear, and avoid jargon.

Tools to Build Your First Website

There are various platforms available to help you get started. Two highly recommended options are Squarespace and Flodesk.

Squarespace is a WYSIWYG (What You See Is What You Get) editor that's intuitive and easy to navigate. It offers free templates that you can customize with your own content. Their Blueprint AI feature can even help you build a website in minutes by answering a few questions.

If your primary goal is to collect email addresses, Flodesk is a fantastic option. Although it’s an email management platform, its landing page feature can serve as your initial website, helping you to capture leads and communicate with potential clients effectively.

Creating your first website doesn't have to be daunting, and it shouldn't be perfect from day one. Focus on the essentials, choose the right platform, and get started today. Remember, your website is your digital home base, where you have complete control. It’s your platform to showcase your brand and connect with your audience. Start small, keep it simple, and have fun with it. For more resources and helpful links to get your website started, listen to the full episode and check out the resource links above.